Peter Chrisp Chief Executive, New Zealand Trade & Enterprise Biography Peter is currently the CEO of New Zealand Trade and Enterprise (NZTE), a government-owned economic development agency responsible for helping companies grow internationally. Before NZTE Peter spent 23 years in the engineering, manufacturing, and Pulp and Paper industries, including roles in human resources, operations, logistics, supply-chain, business Improvement and general …

By Laura Walters, Fairfax Media It is not the media’s job to communicate the message to Chinese consumers that the botulism scare was a false alarm, the Financial Times bureau chief in Beijing says. Jamil Anderlini told the China Business Summit in Auckland this afternoon that the message the botulism scare was a false alarm had still not filtered down …

By Alexander Speirs Jeremy Webb, Digital Influence Strategist and Head of Social at Ogilvy Public Relations sought to buck the trend on social media discussion in his address to the 2013 China Business Summit, giving tips on making a brand – not breaking it. “Social media in China is enormous,” said Webb. “95 per cent of those living in tier 1 …