By Laura Walters To regain the confidence of Chinese consumers and regulators New Zealand needs to get rid of “corrupt cowboys” trading off Brand New Zealand, a communications expert says. Marco Marinkovich, head of communications agency Creative Bank, said New Zealand had a long way to go to restore trust in Brand NZ. Speaking about the fallout from the Fonterra …

Charles Finny Partner, Saunders Unsworth, Chair, Education New Zealand Biography Charles Finny is a Partner at the Wellington Government Relations company Saunders Unsworth. He is a former trade negotiator, diplomat and CEO of the Wellington Regional Chamber of Commerce. Charles has served overseas in Singapore, Beijing (Deputy HOM) and Taipei (HOM). He has been heavily involved in New Zealand’s GATT/WTO, …