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Chief Executive, FoodCap International
Biography
Raised and schooled in Auckland Julian has extensive business experience across large parts of Asia including China spanning more than 20 years.
Over the years Julian has led multi-cultural, multi-disciplinary teams ranging from
Today he leads an innovative 100% Kiwi business (FoodCap) that has developed the first significant advance in 50 years of handling fresh chilled meat. FoodCap’s patented solution has attracted significant interest from a number of Chinese Meat companies (Retail and Processors).
As a regular visitor to China he believes too much attention is spent on how different things are as opposed to how much we have in common.
To date he has found that regardless of the country, ensuring you develop an understanding of the problem that needs solving, invest in creating relationship’s and then go on to do what you say you will success generally follows.
China Business Summit Links