Brierley Penn: Maori Inc leverages its natural resources to crack China market

By Brierley Penn

There is huge potential for Māori businesses to play a role in the China growth story, but unlocking this potential requires a concerted strategy, based on leveraging key strengths.

“The big story in global markets at the moment is about the alignment between natural resources and China’s growing needs,” says David Harrison, ANZ’s Head of Māori Relationships.

New Zealand Manuka managing director Jeremy Gardiner agrees.

The manuka honey producer has partnered with Chinese pharmaceutical powerhouse Tong Ren Tang Pharmaceuticals to retail its products throughout the Chinese firm’s 1700 outlets – more

– NZ Herald

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